WSQ Social Media Marketing (SMM) Course in Singapore
WSQ
Singapore Workforce Skills Qualifications
SkillsFuture Eligible
PSEA
Post-Secondary Education Account
Master WSQ-certified social media marketing strategies to build brand awareness, engage audiences, drive traffic, and boost conversions with expert guidance, hands-on training, and industry-recognized certification for career growth and business success.
Schedule: WSQ Search Engine Marketing (SEM) Course
- 📅Days: 2 Days
- Duration: 14 Hours
- ⏰Timing: 9:30 AM – 5:30 PM
- 🏢 10 Anson Road, 26-08A International Plaza, Singapore 079903
Training Fee: Social Media Marketing
Before Funding Bundle Course Fee: $550.00/pax + 9% GST
WSQ Social Media Marketing (SMM) Course
| Self-sponsor/ Non-SME Company Sponsor | SME Company Sponsor | |||
|---|---|---|---|---|
| Full Course Fee (no funding) |
Age 21-39 S/PRs (SkillsFuture Funding Baseline) |
Age 40 above (SkillsFuture Mid-career Enhanced Subsidy) |
SME Company Sponsor (SkillsFuture Enhanced Training support for SMEs) |
|
| Full Course Fee (bef funding) | $550.00 | $550.00 | $550.00 | $550.00 |
| SkillsFuture Funding (WSQ) | 0 | - $275.00 | - $385.00 | - $385.00 |
| GST (On Full Fee) | + $49.50 | + $49.50 | + $49.50 | + $49.50 |
| Total Payable ( After Funding and GST Included ) |
$599.50 ( After GST Included ) |
$324.50 ( After Funding and GST Included ) |
$214.50 ( After Funding and GST Included ) |
$214.50 ( After Funding and GST Included ) |
Payable amount after WSQ funding is eligible for further support from SFEC, SkillsFuture, PSEA & UTAP where applicable.
Who Should Attend This WSQ Social Media Marketing (SMM) Course
The WSQ Social Media Marketing (SMM) Course is ideal for business owners, marketers, entrepreneurs, freelancers, and professionals looking to master social media strategies, boost engagement, drive traffic, and grow their brand effectively online.
Business Owners
Entrepreneur
Marketers
Business Professionals
Course Completion Requirements:
Minimum 75% attendance is required in order to complete the course and receive the course completion certificate.
Entry Requirements
Above 21 years old
High School Level English
Basic internet & computer operation skills
What Will You Learn in the WSQ Social Media Marketing (SMM) Course
The WSQ Social Media Marketing (SMM) Course in Singapore is designed to equip you with essential skills to create, manage, and optimize social media campaigns effectively. Whether you’re a business owner, marketer, or aspiring social media strategist, this course will provide hands-on training and industry best practices to help you succeed in the digital landscape.
- Social Media Fundamentals – Understand key platforms like Facebook, Instagram, LinkedIn, and TikTok, and how they impact digital marketing.
- Content Creation & Strategy – Learn how to craft engaging, high-converting content tailored to different audiences and platforms.
- Social Media Advertising (Paid Ads) – Master Facebook Ads, Instagram Ads, LinkedIn Ads, and other paid marketing techniques to maximize reach and ROI.
- SEO & Hashtag Optimization – Discover how to use keywords, hashtags, and social SEO strategies to improve visibility and engagement.
- Community Management & Engagement – Develop skills to build brand loyalty, respond to customer inquiries, and foster meaningful relationships.
WSQ Social Media Marketing (SMM) Course Outline
- Develop structured strategies in line with organisational objectives for their social media marketing campaign.
- Evaluate the feasibility of social media marketing opportunities according to the social media platform functionalities and capabilities.
- Determine the suitability applications of various social media platforms including their usage policies and compliance with privacy legislation.
- Assess the effectiveness of social media marketing by monitoring the outcome from building up the community of advocates on the platform.
- Evaluate the impact of organisation social media marketing based on consumer reviews, user-generated content and the behaviour of the online customers.
- Establish social media marketing objectives with scheduling tools to ensure adherence to copyright and intellectual property laws.
Our Trainer Profile
Abhinay Tiwari is not just a digital marketing expert — he’s a growth architect helping people turn ambition into achievement. With 20+ years of real-world experience, he brings powerful insights, practical strategies, and hands-on learning to every student and business he mentors. His approach is simple: learn fast, apply instantly, and see real results. From beginners to professionals, he inspires learners to think bigger and work smarter in the digital space. Every session with him is designed to spark confidence, creativity, and career momentum. Abhinay’s journey is driven by one goal — helping you win in the digital world.
Frequently Asked Questions (FAQ)
The WSQ Social Media Marketing (SMM) Course is a SkillsFuture Singapore (SSG)-certified program designed to equip learners with practical knowledge and skills in digital and social media marketing. The course covers key topics such as content creation, social media advertising, analytics, and engagement strategies.
- Gain industry-relevant skills in social media marketing
- Learn how to create and manage effective marketing campaigns on platforms like Facebook, Instagram, LinkedIn, and TikTok
- Understand SEO, analytics, and paid advertising strategies to enhance marketing performance
- Increase career opportunities in digital marketing, e-commerce, and business development
- Marketing professionals looking to upgrade their digital skills
- Entrepreneurs and business owners who want to grow their brand online
- Career switchers interested in entering the digital marketing industry
Upon successful completion, participants will receive a WSQ Statement of Attainment (SOA) in Social Media Marketing, issued by SkillsFuture Singapore (SSG). This certification is widely recognized by employers in Singapore.
- Social Media Marketer
- Digital Marketing Specialist
- Content Creator / Copywriter
- SEO & SEM Specialist
- E-Commerce Manager
- Basic computer skills
- An interest in social media and marketing
The course duration varies by training provider but typically ranges from 2 days (full-time or part-time options available).
Yes! The WSQ SMM course is SkillsFuture Credit-eligible, and Singaporeans/PRs may qualify for up to 70-90% course fee subsidies. Employers can also claim funding under the Enhanced Training Support Scheme (ETSS).
The WSQ Social Media Marketing course is available at SSG-approved training providers in Singapore. Check with your preferred institution for schedules and enrollment details.
You can register by visiting the training provider’s website, filling out the application form, and making payment (if applicable). Some providers also accept SkillsFuture Credits directly during enrollment.
WSQ SMM Course :
ADDITIONAL SUPPORT
For Company
* Eligible companies can reimburse up to 90% of the payable amount via SFEC
For Self-sponsor
* Singaporean can offset the payable amount via SkillsFuture Credit (Except Mid Career Credit) and/or PSEA
* NTUC Union members can reimburse of up to 50% of the unfunded fee under UTAP
Enjoy up to $250 UTAP support. More info: UTAP
Note: Minimum 75% attendance & passing all the assessement are required for WSQ subsidy deduction.